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Content Gap Analysis (New)
AI answers don’t fail because your content is wrong — they fail because your content is incomplete.
Content Gap Analysis identifies the real questions customers are asking AI about your product or industry — and shows which of those your page does not answer today.
These gaps are invisible in traditional analytics, but obvious to AI systems deciding which source to trust.
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See questions your customers ask before they visit a website
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Understand why each missing answer matters commercially
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Prevent AI from defaulting to competitor content
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Why now
Organic traffic is down, but the bigger shift is where decisions start: inside AI answers. If your page isn’t the clean, citable source an LLM can quote, your competitor becomes the referenced authority.
Be the source. Get cited. Measure uplift in AI Visibility.
What AI Visibility Optimiser does
Airgentic AI Visibility Optimiser analyses your pages through an AI-first lens and turns findings into fix‑ready tasks. You’ll see exactly how well your content is likely to surface in AI citations—and what to prioritise next.
Outcomes:
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Expose content gaps that cause AI to recommend competitors
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More inclusion in AI answers and a higher chance of being the cited source
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Higher‑intent visits from precise questions
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Faster improvements with prioritised, page‑specific fixes
How it works
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Scan – Run 18+ analyses that reflect how generative engines evaluate sources.
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Discover gaps — We identify customer questions AI expects answers to, but your page does not currently address.
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Score – We compute two core indices:
LLM Digestibility Index (can AI parse and trust the page?)
Quotability Index (is your content easy to cite verbatim?) -
Fix – You get specific recommendations, ready‑to‑paste JSON‑LD, and microcopy to improve FAQ and headings.
Deliverables:
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A prioritised issue list with impact estimates
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Ready‑made Article/FAQPage/Product/HowTo JSON‑LD
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Draft FAQs and suggested rewrites (shorter sentences, active voice)
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Before/after scores to track improvement
What we check
(18 GEO signals)
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Question Coverage — alignment with common AI-driven customer questions
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Answer Completeness — whether pages fully resolve likely follow-up questions
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LLM Digestibility Index — ease of parsing, trust hints
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Quotability Index — likelihood of verbatim citation
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Structured Data (JSON‑LD) — presence, type fit, completeness
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FAQ Readiness — gaps and thin answers
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Citation Links — outbound citations that help AI verify claims
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Image Accessibility — alt text coverage/quality, duplicates, figure captions
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Heading Structure — clarity and hierarchy for chunking
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Table Accessibility — captions, descriptions, header scope for data tables
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Date Signals — last published/modified in metadata or body
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Canonical URL — preferred version found and consistent
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Metadata Quality — title, description, language, viewport, social tags
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URL Hygiene — excessive length and parameters
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Page Performance — load/render indicators
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Indexation Hints – robots, sitemaps, hreflang sanity checks
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Content Evidence – presence of sources, quotes, attributions
Smart recommendations (done‑for‑you)
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Generate JSON‑LD for Article, FAQPage, Product, HowTo
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Generate FAQs that answer common questions in concise spans
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Suggest enhanced text with shorter sentences and active voice
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Suggest content gaps to understand what's missing
Why it matters
Search is changing. Visibility now depends on being the page that AIs can understand and cite—not just the page that ranks in traditional SERPs. AI Visibility Optimiser reveals what holds your pages back and how to make them AI‑ready so your brand is named and linked where decisions start.
When AI can’t find an answer on your site, it doesn’t say “I don’t know.”
It finds another site that does.
Content Gap Analysis ensures your site is the most complete, citable source — so AI systems have no reason to look elsewhere.
Evidence on intent
“LLM‑driven visits may be fewer in volume, but they consistently arrive with higher intent, longer sessions, and closer proximity to purchase.”
— LLM traffic vs Google traffic: The shift to demand and ROI
Who it’s for
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Organisations preparing for an AI-first discovery and search landscape
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Teams that want their content to be the answer in AI-generated results, not just indexed
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Leaders focused on visibility, trust, and authority as AI reshapes how people find information
Where AI Visibility Optimiser fits in Airgentic
AI Visibility Advisor complements the Unified Answer Layer by ensuring your site content is structured for retrieval, grounded generation, and pin‑ready answers. Better structure → better answers → better analytics.
FAQs
What is Content Gap Analysis?
Content Gap Analysis shows which customer questions AI systems are likely to ask — and highlights where your page doesn’t yet answer them. Each gap includes context on why the question matters and the risk of leaving it unanswered.
Is this based on real AI behaviour?
Yes. Gap detection is informed by how generative engines structure answers, select sources, and expand follow-up questions — not just keyword analysis.
Is this SEO?
Partly—but GEO focuses on LLM visibility and citability. Classic SEO helps, but we optimise for how AI answers are built.
Do you change content?
We suggest content, but you can paste into your CMS.
How do you measure success?
Improved indices, successful AI citations, and higher‑intent sessions from question‑led traffic.
Will this affect human UX?
Yes—for the better. Clear headings, proper tables, and concise answers help users and machines.
Get Started
Your competitors have gaps too. AI Visibility Optimiser helps you fill yours first.
Contact us for a live demo.